Not all Reels will be viral right away.
Here are some common denominators found in successful and viral reels!
How to Create a Successful Reel
1: The “Hook”
- Draws in viewers
- Can be a catchy heading, movement, or transition.
2: Value
- 3 Ways to Integrate Value: Educate, Entertain, Inspire
3: Full Screen
- Gives viewers the full experience.
- People are more likely to scroll by reels that do not use full screen.
4: Text Placement
- Viewers are attracted to minimal text that is easy to read.
- Avoid having text too low or too high.
- Make sure text is not covered by icons.
5: Engaging
- Make the viewer want more!
- Boring videos will not increase engagement.
6: Short
- Keep your reel around 7 seconds.
- Shorter reels keep the viewer’s attention.
- This also encourages replays.
7: CTA
- Direct viewers on how to interact with your reel.
- Add a simple, easy Call to Action.
- Never ask too much at once!
8: For Them
- Make reels with your target audience in mind.
- What do they like? What do they want to see?