Skip to main content

Not all Reels will be viral right away.

Here are some common denominators found in successful and viral reels!

How to Create a Successful Reel

1: The “Hook”

  • Draws in viewers
  • Can be a catchy heading, movement, or transition.

2: Value

  • 3 Ways to Integrate Value: Educate, Entertain, Inspire

3: Full Screen

  • Gives viewers the full experience.
  • People are more likely to scroll by reels that do not use full screen.

4: Text Placement

  • Viewers are attracted to minimal text that is easy to read.
  • Avoid having text too low or too high. 
  • Make sure text is not covered by icons.

5: Engaging

  • Make the viewer want more! 
  • Boring videos will not increase engagement.

6: Short

  • Keep your reel around 7 seconds.
  • Shorter reels keep the viewer’s attention.
  • This also encourages replays. 

7: CTA

  • Direct viewers on how to interact with your reel.
  • Add a simple, easy Call to Action.
  • Never ask too much at once!

8: For Them

  • Make reels with your target audience in mind.
  • What do they like? What do they want to see?